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How to deal in China with Baidu and 360 search? Are they working similar with Google?

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Nikolay

While having some good search engine optimization practices in place will definitely help you deliver a good experience to your visitors, discoverability in Baidu o Sogou may be a challenge.

Because of factors such as language (Baidu is said to have strong preference for Simplified Chinese), meta tags and so on, chinese search engines may require completely different strategies.

For starters I’d recommend signing up for a Baidu Webmaster Tools account, it’s 100% free and it will definitely point you in the right direction as to where to get started: http://zhanzhang.baidu.com/ 

@FabioRodriguez

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3 years
Thank you very much! Good things to know.

Cheers