In this course you will learn

Traffic Generation

Traffic Generation

Keywords Identification

Keywords Identification

Strategy Optimization

Strategy Optimization

Process Planning

Process Planning

Course materials

  • How to drive more traffic to your website using SEO and SEM
  • Organic search optimization
  • Keywords identification
  • Target audience research
  • Competitors analysis
  • Search ads
  • Video Ads
  • Display Ads
  • Technial SEO
  • Key tools (Google Analytics, Webmaster, Adwords)
  • Content strategy importance

Teacher

Chris Rodriguez

Chris Rodriguez

Director of Performance Marketing at Contactually

Student Reviews

Ricardo Barrera
Ricardo Barrera
When you get out of your comfort zone, you grow as a person and you start to have a different perspective about your career. Platzi was key in opening my mind for the professional opportunities I could pursue.
Jaime Bartholomai
Jaime Bartholomai
I loved the Growth Marketing course and was able to put much of what I learned into practice at my everyday job. I highly recommend it to anyone developing a career in Growth Marketing.
Vicky O’Shee
Vicky O’Shee
I am a startup founder, and Platzi courses showed a gap that I had to fill to create a better product for my users.

How Platzi Works

How Platzi Works
Thoughtfully crafted courses with the most up-to-date thinking in attractive careers
How Platzi Works
Tech industry teachers sharing their unique expertise and insights
How Platzi Works
Self-paced classes, with a mobile app to allow you to learn anytime, anywhere
How Platzi Works
Hands-on projects to develop your skills
How Platzi Works
Free workshops to boost your knowledge