SEO & SEM Course
Learn how to have your website high-ranked organically on Google Search as well as with paid ads. Develop search strategies that will help users find your website, mobile site or application, and start to grow your business.
EnrollIn this course you will learn
Traffic Generation
Keywords Identification
Strategy Optimization
Process Planning
Course materials
- How to drive more traffic to your website using SEO and SEM
- Organic search optimization
- Keywords identification
- Target audience research
- Competitors analysis
- Search ads
- Video Ads
- Display Ads
- Technial SEO
- Key tools (Google Analytics, Webmaster, Adwords)
- Content strategy importance
Teacher
Chris Rodriguez
Director of Performance Marketing at Contactually
Student Reviews
Ricardo Barrera
When you get out of your comfort zone, you grow as a person and you start to have a different perspective about your career. Platzi was key in opening my mind for the professional opportunities I could pursue.
Victor Tisnado
The biggest value I get from Platzi is keeping up-to-date on the new technologies and skills that are changing the tech industry and the world.
Fernando Langschwager
Platzi helped me to be more open minded and deliver a better service to my users. I’ve learned a lot through the courses and Platzi community.
How Platzi Works
Thoughtfully crafted courses with the most up-to-date thinking in attractive careers
Tech industry teachers sharing their unique expertise and insights
Self-paced classes, with a mobile app to allow you to learn anytime, anywhere
Hands-on projects to develop your skills
Free workshops to boost your knowledge