In this course you will learn

Understanding the Anatomy Funnel

Understanding the Anatomy Funnel

Building a Landing Page

Building a Landing Page

Creating an Email Marketing Campaign

Creating an Email Marketing Campaign

Learn How to Fill & Refill the Funnel

Learn How to Fill & Refill the Funnel

Learn Growth Tactics for Marketing Funnel

Learn Growth Tactics for Marketing Funnel

Course materials

  • How the marketing funnel works
  • Acquisition vs Retention
  • Referral: building a refilling funnel
  • Setting up a landing page
  • Elements of a good landing page
  • Landing pages design for desktop and mobile
  • Build multiple landing pages for different purposes
  • Email marketing set up
  • Syncing email marketing and the landing page
  • Creating an email campaign
  • Different types of emails
  • Growth Tactics to fill & refill the Funnel

Teacher

Justin Wu

Justin Wu

Founder, Growth Engineer at Growth.ly

Student Reviews

Ricardo Barrera
Ricardo Barrera
When you get out of your comfort zone, you grow as a person and you start to have a different perspective about your career. Platzi was key in opening my mind for the professional opportunities I could pursue.
Jaime Bartholomai
Jaime Bartholomai
I loved the Growth Marketing course and was able to put much of what I learned into practice at my everyday job. I highly recommend it to anyone developing a career in Growth Marketing.
Fernando Langschwager
Fernando Langschwager
Platzi helped me to be more open minded and deliver a better service to my users. I’ve learned a lot through the courses and Platzi community.

How Platzi Works

How Platzi Works
Thoughtfully crafted courses with the most up-to-date thinking in attractive careers
How Platzi Works
Tech industry teachers sharing their unique expertise and insights
How Platzi Works
Self-paced classes, with a mobile app to allow you to learn anytime, anywhere
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Hands-on projects to develop your skills
How Platzi Works
Free workshops to boost your knowledge