Email Marketing Course
In this course, you will learn why email marketing is an important channel for your growth strategy, how to run effective email marketing campaigns including best tools, metrics, and study cases.
EnrollIn this course you will learn
Build an email marketing campaign
Learn how to run A/B Tests
Key Metrics and how to measure them
Best tools and how to use them
Course materials
- Structuring your email marketing campaign according to an objective
- Key elements to test
- Having high open rates, CTR and conversions
- Email tools for campaign setup
- Study cases from different industries
- Building a template
- Spreadsheet tools
- The different types of email marketing
- Good practices.
Teacher
Erin Parker
Founder & CEO at Spitfire Athlete
Student Reviews
Victor Tisnado
The biggest value I get from Platzi is keeping up-to-date on the new technologies and skills that are changing the tech industry and the world.
Jaime Bartholomai
I loved the Growth Marketing course and was able to put much of what I learned into practice at my everyday job. I highly recommend it to anyone developing a career in Growth Marketing.
Fernando Langschwager
Platzi helped me to be more open minded and deliver a better service to my users. I’ve learned a lot through the courses and Platzi community.
How Platzi Works
Thoughtfully crafted courses with the most up-to-date thinking in attractive careers
Tech industry teachers sharing their unique expertise and insights
Self-paced classes, with a mobile app to allow you to learn anytime, anywhere
Hands-on projects to develop your skills
Free workshops to boost your knowledge